Mo Elzubeir, Managing Director of Mediatow discusses the role of social media in the Arab Spring along with Mishaal Al Gergawi, Current Affairs Commenator and Fadi Salem, Director of Governance & Innovation, Dubai School of Government.

Mo Elzubeir discusses social media versus traditional media on the Tonight Show on Dubai Eye 103.8FM. The podcast is available from the Duabi Eye 103.8FM site here. Alternatively, you can download the podcast below to listen to the full interview.

Mediastow, the leading media intelligence agency in the MENA region, launched the region’s first-of-its-kind integrated platform for social media, print and broadcast monitoring, analysis and measurement.

Mohamed Elzubeir, head of Mediastow, said the move was aimed at enabling businesses to monitor print, broadcast and social media with a fully fledged and integrated approach. The new system’s capabilities are backed up by high-quality operational and maintenance support available worldwide.