News
Islamic Finance Awareness Report - Released
Dubai, May 2, 2007 - Mediastow releases the Islamic Finance Awareness report.
Towards a clearer currency
Dubai, November 21, 2006 (AMEInfo) a region with limited circulation and misreporting of figures. Mohamed Elzubeir, MD, Mediastow, is trying to change industry mindsets and move towards some kind of standard. more..
Mediastow cited as Middle East's leading media monitoring agency
Dubai, October 26, 2006 elligence service, has been given exclusivity for providing inewsnetwork, the leading global media network with news and media coverage from the whole of the Middle East region. more..
In-depth media analysis
Customized media analysis is Mediastow's flagship service and core competence, providing in-depth measurement of performance in the news. The analysis includes:
- Overview of PR Performance
- Comparison of performance in relation to competitors
- Statistical analysis of coverage in press in different countries and publications
- Breakdown of types of coverage received (editorial, letters to editors, press releases, advertisements, etc.)
- RAVE (Real Advertising Value Equivalent) comparative analysis
Media monitoring
Mediastow monitors print, online and broadcast media across the Middle East. Mediastow employs cutting-edge technology and highly qualified staff to ensure the highest quality and utmost accuracy in its coverage.
Features:
- Real-time media monitoring of same day coverage
- Online archive, allows you to search, filter, track, chart and compile news items
- Online search by date, article type, country, publication, editorial tone and topic
- Comparative measurements of share of voice, coverage impressions, coverage size, and advertising value equivalents
- Generate customized analytical graphs and charts
- Track competitors, spot trends and complete pictures of public perception
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